sonam

Professional Experience Organization Key Responsibilities August 2019- March 2019 Impressions

 Analyze consumer behavior and adjust advertising campaigns accordingly

 Deploy successful marketing campaigns and own their implementation from ideation to execution

 Develop content strategies for traditional and digital marketing channels, and content marketing and distribution platforms

 Use consumer analytics to determine the best way to engage users, increase customer loyalty, generate leads, and measure brand awareness

 Work with cross-functional teams to establish and articulate internal and external key messages, and ensure that content is aligned accordingly 

Key Achivements: Ipay A TikTok Video Challenge with engagement of 13299 use Global IME Designed the corporate video and created a merger ad concept for Global IME Microlife Nepal Handling media management of Microlife Nepal across ATL and TTL medium Divya LED Executed a Google Ad campaign generating impressions of 20,000 lakh.

Key Achievements: Contributed in reduction of TAT by 10%. Role 2: Assistant Manager-Team Lead, Financial Control Compliance August 2017- May 2019

 Handling business of Transaction Monitoring of US region and ensuring the SLA and PLA targets are met

 Analysing the Quality Data Month on Month to ensure that quality targets are met from 85% to 90%.

 Designed “HSBC Listen and HSBC Care” to enhance the speak-up culture in the organization

 Manage the stakeholders and ensure that there is proper communication flow among both the parties