1992-1994
(Marketing)
University of Mumbai
(Marketing)
University of Mumbai
(Digital Marketing)
MICA
I am a marketing specialist, with experience in entire digital marketing strategy and execution -SMM, SEM, SEO, lead generation, branding, customer engagement, ORM, analytics
• Plan & execute complete Digital Marketing strategies- SEO, SEM, Social Media Marketing & Online Reputation Management
• Managed Digital Marketing Channels – Organic and Paid Campaign Management, Social Media Marketing, Remarketing, customer acquisition strategies, and Web analytics (Google Analytics)
• Revamped the complete websites of the entire UE group
• Branding and promotional activities- ATL and BTL across the towns which have UE presence - Print, PR, FM, Outdoors, events, exhibitions, and roadshows
• Generate and provide market intelligence reports, competitor’s information on the marketing activities to the management