Sarvya

SUMMARY

Creative, skilled and accomplished Copywriter and Content Writer with diverse knowledge of writing content for various websites, blogs, marketing collaterals, PRs, branding, vlogs. Have a sharp eye for detail as a Proofreader

WORK EXPERIENCE

Content & Communications Manager – Marketing (12/20 – Present) Diamante Blockchain

Achievements/Tasks -

Copywriting and content management – websites > landing pages, social media, emailers, and other marketing platforms

- Content writer – blogs, newsletters, press releases, whitepapers, business documents, and other marketing collaterals

- Working closely with Digital Marketing team to produce content based on SEO guidelines

- SEO based articles/blogs, SEO copywriting, and brainstorming ideas to establish brand

- Competitors and Use Case analysis for the digital marketing purposes

- Working with Designers and Developers to produce content, based on the technical requirements

- Content editing, and development, proofreading

– business and legal documents

- Creative ideas and digital marketing strategies for online and offline campaigns, etc.

Content Writer - PR & Branding (07/2019 – 12/20) International School of Engineering – INSOFE

Achievements/Tasks

- Content writer - Data Science, Artificial Intelligence & ML based articles for blogs

- insights.insofe.com - Digital content for branding & advertising communications

- marketing collateral, brochure, leaflets/flyer, flexes, standees, social media posts, vlogs

- Working closely with designers & IT developers to manage content on the website & other branding documents

- Manage creative tasks and build branding strategies for the brand promotions

Establish and maintain relationships with the professors, business development, career services teams to generate content strategies for various programs'

- bachelor's, master's, DBA & Ph.D. - Content writing for email campaigns, press releases, profiles, events

- webinars, info sessions, masterclasses, career fairs, and education fairs, etc.

- Proofreading & editing content - articles, business documents & so on - Conduct research and compile findings in an organized manner to produce competitor analysis

- Content development that includes perfect keyword analysis, & copywriting and reviewing content

- Copywriting – landing pages, Google and Facebook ads, Instagram promotions, sales copies, etc.

- Internal communications, faculty profiling, editing academic documents, etc

. - Attend, photograph, and report on live events to share on social media platforms

- Plan and execute content creation activities to create more user engagement and information reach

- Plan and implement cross promotional tie-ups & activities on social media

- Plan, design and execute online/offline branding campaigns, strategy for brand awareness

- Logically evaluate changing market dynamics & continuously upgrade marketing communication based on the social media metric

EXPERIENCE -

Learnt Kuchipudi dance under the guidance of smt. C. Jyothi Sekhar for 15 years

- Founder & Artistic Director of Chaturvi Shastramayi Dance Academy, Hyderabad

- Worked as (part-time) Kuchipudi dance trainer in Gayathri School of Kuchipudi Dance, Hyderabad

- Worked as summer camp trainer in Kala Parichayam, Department of Andhra Pradesh

- Learning Mohiniyattam under the guidance of guru Kalamandalam Krishna Babu