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Location Chennai
Total Views324
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Member since30+ Days ago
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Contact Details
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Candidate Information
  • User Experience
    Experience 4.7 Year
  • Cost
    Hourly Rate$5
  • availability
    AvailabilityMore 1 Month
  • work from
    Work FromAny
  • check list
    CategoryInformation Technology & Services
  • back in time
    Last Active OnApril 16, 2024
Key Skills
Adobe AnalyticsSQLTableauData AnalyticsData Visualization Google Analytics Report Builder Discover

DMI college of engineering


Owned the design, development and maintenance of ongoing metrics, reports, analyses, dashboards,

etc., to drive key business decisions

• Interpreted and analyzed site metrics by using web analytic tools such as Adobe Analytics, Google

Analytics, Report Builder, Discover

• Analyzed customer data to predict the success of the campaigns and maximize the impact of the ad


• Performed competitive intelligence analysis and monitor industry trends, conduct secondary market

research as well as quantitative analysis.

• Proactively identified opportunities and actionable strategies to drive KPI performance and improve site

and marketing effectiveness

• Worked with production teams to efficiently develop, implement, and maintain Omniture tracking

strategies to seamlessly integrate other customer-level data and to improve the website performance

• Extensive experience in the development of management reporting and performance analysis


• Importing the real time data from Adobe analytics into Microsoft Excel, Tableau connecting to create the

customized reports and dashboards to perform ad-hoc analysis and promotion analysis

• Manipulating data from SQL server to execute the custom SQL queries for data joining

• Ability to perform data analysis, troubleshoot data integrity issues and trend data analysis

• Ability to work effectively in team environment and interact with all levels of management

• Performed primary market research where data collected from the sources and gathered by a business

for their own specific purposes and interpret the data for a variety of business needs

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