Nikhil

A multi-faceted professional, skilled in blending creative intellect/ insight and sharp planning skills for accomplishing organizational goals Skilled in ensuring that key performance indicators data is captured across all customer facing digital touch points to provide actionable insights to continuously improve customer experience and channel performance Delivered assistance with website migrations, updates and testing, from a data tracking and analytics perspective Proven excellence in revamping Digital and Social Media strategy for towards a more aggressive, data-driven targeting approach Expertise in delivering assistance to the directors and digital leads in developing a 360-degree analytics for digital & non-digital channels of top-notch healthcare organization Track record for formulating digital marketing strategies which drive high volumes of qualified leads and exceed industry benchmarks for customer acquisition/conversion rates Successfully linked the digital & non digital data from business & technical viewpoint Yellow belt certified professional: Pioneered in enhancing the quality from 45% to 95% in a time duration of 3 months Subject Matter Expert: Working as an SME for digital marketing channel analytics, web analytics and tag management Used debugging tools such as Omnibug, Charles; successfully created more than 700 check points for quality metrics Applied strategic agility, business acumen, interpersonal skills and problem-solving techniques to achieve organisational goals