Shreyas (RID : yb8pll1wxm4t)

AEM Product Owner

Location : Bengaluru, India

Experience : 13 Year

Rate: $14 / Hourly

Availability : Immediate

Work From : Offsite

Category : Information Technology & Services

Shortlisted : 6

Total Views : 78

Key Skills

AEM Agile UX SCRUM JIRA Azure DevOps

Discription

- 13 years of experience in Product Management, Business Technology Consulting, Business Analysis, Change Management, and technology solutioning in Digital Marketing domain across different industries
- A seasoned Agile Product Manager with end-to-end experience in product development lifecycle – Discovery and design, Requirement Gathering, Backlog management, User Stories definition and Release management.
- Expertise in Digital Marketing SaaS products such as Content Management Systems, Digital Asset Management, Web Analytics and Personalization.
- Experience in working with the Business, UX and cross functional teams to build digital platforms and solution accelerators that reduces Time to Market, increases value and bring operational efficiencies in the process
- Experience in building product vision and roadmap for digital experience platform and execute the same with engineering team in Agile SCRUM framework through well-defined product specifications and prioritization.
- Functional skills in Adobe Experience Manager, Sitecore, Adobe Analytics, and integration of related web technologies such as campaign management and customer data platform
- Adobe certified Business Practitioner expert in AEM
- Experience in project collaboration and management tools like JIRA, Azure DevOps, Wrike and Confluence.
- Mentored and led a team of Business Analysts in Marketing Cloud solutions implementation
- Digital Marketing Certified Associate from Simplilearn

Product Owner Oct 2022 – May 2023

Responsibilities

Led discovery, roadmap, requirements elicitation and backlog prioritization for enterprise DAM platform implementation using Sitecore Content Hub product for a leading consumer tech organization.
Defined problem, identified solution, translated business requirements into user stories for implementation team and led the sprint ceremonies with the execution team.
As Change manager, supported business users in UAT, trained them in Sitecore content hub and created user documentation.
As Manager Consulting, developed and executed plan for building content platform practice with functional

consultants for Accenture’s Global Network team.

Created thought leadership and point of views on Content Supply Chain framework as part of practice development
Single point of contact for CMS discovery and solutioning as part of business development activities.

Accomplishments

- Successfully launched sitecore content hub DAM for the client which led to 25% decrease in asset wastage & improved GTM by 20%
- Laid the foundation for building content platform practice by developing GTM plans, thought leadership & hiring right talents.